Case Study
City-centre Liverpool STR portfolio · PriceLabs + Hostaway

~50% revenue growth in one of the UK's most saturated city-centre markets.

~50%
Revenue growth, Jul → Aug 2025
2 channels
Airbnb + Booking.com, together
Saturated
Market not capped — strategy was

The situation

  • City-centre Liverpool portfolio in one of the UK's most saturated STR markets.
  • Static pricing leaving revenue on the table.
  • Airbnb and Booking.com managed in isolation.

What I implemented

  • Replaced static pricing with demand-led dynamic pricing via PriceLabs.
  • Optimised Airbnb and Booking.com together, not in isolation.
  • Fine-tuned visibility to capture high-intent demand without blind discounting.

The results

  • ~50% revenue growth from July to August 2025.
  • Showed that even in saturated markets, performance isn't capped — only strategy is.

Figures from live client engagements. Individual results vary by market and starting position.

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